Why editors are a powerful secret weapon
A good editor isn't just an Oxford comma devotee. A good editor will help you determine strategic intent and if the ROI on a piece of content is really there.
All in on AI? Aye, aye, captain!
The first time I dumped a set of notes into ChatGPT and asked it to churn out a full news article, I about threw up. Dang, AI is good, I thought. There goes my job! But hang on a sec....